Dior launches Addict Eau de Toilette, a new version of its Dior Addict Eau de Parfum fragrance from 2012, which is a reinterpretation of the original Addict from 2002. 2012 featured two more editions, Dior Addict Eau Fraiche and Dior Addict Eau Sensuelle, and a year after that Dior Addict Eau Delice was also launched.
Dior Addict Eau de Toilette is a fresh oriental - floral fragrance that offers notes of Sicilian mandarin in the top, Sambac jasmine and Tunisian neroli in the heart, and vanilla and sandalwood in the base. Model Sasha Luss is the new face of the new perfume campaign which was shot by Ryan McGinley.
Dior Addict Eau de Toilette was launched in 2014. The nose behind this fragrance is Francois Demachy.